Effective Business Negotiation Skills

We are always involved in situations that require negotiations, regardless at home or work. We negotiate all the time - with our family, friends, colleagues, managers, clients and suppliers. Nonetheless, we still feel uncomfortable in such situations, as it may involve unnecessary conflicts. How do we avoid this?

Programme Objectives

Understand the different phases of negotiation

Be equipped with the necessary tools, techniques and strategies required to be more confident and skillful in finding win-win situations & negotiate for better outcomes

Programme Outline

Appreciate the need for negotiation skills in businesses

Apply the steps in the negotiation process to an authentic situation

Identify possible negotiation outcomes

Understand and identify different behavioral styles and adapt necessarily

Recognize and handle dirty tricks and tactics

Develop an action plan to improve on your negotiation skills

Target Audience

Suitable for all working professionals who would like to improve their negotiation skills.


Cidi is trained in the area of People Development in the UK. He possesses a Master of Science Degree in Training from the University of Leicester (UK). He also holds an Advanced Diploma in Administrative Management (UK). Cidi is a Chartered Member of the Chartered Institute of Personnel & Development (UK) and is a member founder of the Institute of Leadership and Management (UK). He also holds Fellowship with the Institute of Administrative Management (UK).

Cidi is a DiSC® Certified Human Behaviour Analyst and an Accredited Administrator for the FIRO-B® and the MBTI® personality type profiling instruments. He is also a People Developer Consultant and WDA-ACTA Certified Trainer and Assessor.

*Programme is accurate at the time of print

Day/Date: 11 Jan 2019, Fri

Time: 9:00am - 5:00pm

Fee per pax (incl. GST): S$390.00 (Member )  |  S$490.00 (Non-Member)

Venue : 160 Robinson Road, SBF Center, #06-01, Singapore 068914

For more information, please contact:

Email: josephine.ong@sbf.org.sg (ATTN: Ms. Josephine Ong)

Call: 6701 1135

Administrative Details:

Please email to josephine.ong@sbf.org.sg to reserve a seat, this will be followed by a confirmation email.

Upon confirmation, please prepare a cheque to SBF (refer to address on above letterhead).

Cheque should be made payable to “Singapore Business Federation”. Please indicate the Ref No. and company’s name, participant’s name at the back of the cheque.

Registration is on a first-come-first-served basis. No cancellation will be allowed upon registration, but attendance by a replacement delegate from your company is allowed. We regret that no refund and full fees will be charged for cancellation or non-attendance.

Confirmation of your registration will be emailed to your company upon receipt of full payment.

NOTE:  As a precautionary measure, our advice is for members who are unwell not to attend the session.


All information, materials and related graphics contained herein and/or provided in the course of the training session(s) (hereinafter referred to as “Information and Materials”) are intended for informational and/or educational purposes only. The Singapore Business Federation does not claim ownership of any of the Information and Materials provided by the external training vendor(s). The information and Materials may from time to time include technical inaccuracies or typographical errors, and changes may be added periodically as may be necessary. Please note that photography, audio and video recording may occur during these event. All photography, audio and video recording may be used by Singapore Business Federation for education, marketing, promotional and/or publication purposes. If you do not wish to have your image recorded or published, for  compelling and legitimate grounds relating to your particular situation, please inform our staff.

1/11/2019 9:00 AM - 5:00 PM

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